FUJIAXUFILM

Grace Kenneally (Li Jiaxu)
Videographer | Photographer | Cinematography Specialist | Art Director | Sports Creative

Fujiaxufilm is the creative alias of Grace Kenneally (Li Jiaxu)

Grace is a commercial photographer, videographer, and creative director based in the UK, currently pursuing an MA in Commercial Photography at UAL after graduating with a degree in Cinematography. She specializes in producing commercial campaigns, providing creative direction, and building brand stories through high-impact photography and video.
Her work spans commercial branding, sports media (including athlete management and sports campaign production), behind-the-scenes filmmaking on professional sets, and event coverage for private clients. With a unique blend of editorial precision and cinematic storytelling, Grace delivers cohesive visual experiences for brands, athletes, and creatives.

From sideline action and athlete features to brand campaigns and cultural docs, her style emphasises movement, mood and authenticity. Grace thrives at the intersection of sport and art, documenting the unseen grit behind elite commitment — whether it’s a volleyball spike frozen mid-air or the quiet tension of a pre-match huddle. Her perspective challenges the divide between “sport” and “art,” proving both worlds fuel exceptional creative output.

Behind The Scenes